About
The PMS Scheme is designed to enhance
market access for Micro, Small, and Medium Enterprises (MSMEs) by facilitating
their participation in various trade fairs, exhibitions, and market access initiatives.
The scheme also focuses on educating MSMEs about critical marketing tools such
as packaging, e-commerce, and international trade practices, helping them
compete effectively in both domestic and international markets.
·
Key Objectives:
o Promote
Market Access Initiatives: Encourage MSMEs to explore new markets through
trade fairs, exhibitions, and MSME-focused expos
o Awareness
Creation: Educate MSMEs on the importance of modern packaging, trade
policies, and marketing strategies.
o Capacity
Building: Support MSMEs in adopting new technologies and strategies to
enhance their business reach.
· Key
Benefits:
o Market
Access:
§ Participation
in Trade Fairs/Exhibitions: Individual MSMEs can participate in both
national and international trade fairs/exhibitions to showcase their products
and services.
§ Organization
of Trade Fairs: The Ministry of MSME and other government organizations
will organize domestic and international trade fairs, offering platforms for
MSMEs to engage with buyers and explore new markets
§ Vendor
Development Programs (VDP): Initiatives aimed at linking MSMEs with larger
buyers, including government procurement programs
· Capacity
Building:
o Modern
Packaging Techniques: Promote the adoption of advanced packaging
technologies to improve product presentation and longevity.
o Adoption
of Barcodes: Support MSMEs in implementing barcodes, which are essential
for retail distribution and inventory management.
o E-commerce
Platforms: Encourage MSMEs to adopt online platforms to reach broader
markets and facilitate digital sales
o Workshops
and Seminars: National-level workshops and seminars, both physical and
virtual, will be organized to educate MSMEs on the latest market trends, policies,
and strategies.
· Retail
Outlet Development:
o Infrastructure
for GI Products: Provide support for the development of retail outlets that
promote products with Geographical Indication (GI) status, helping MSMEs with
GI-certified products to reach larger markets.
Be in the Manufacturing or Service sectors. Possess a valid Udyam Registration (UR) Certificate.
Medium and large enterprises, or those with customized stall designs, are not eligible for support under this scheme.
MSEs participating in trade fairs and exhibitions must have a minimum stall size of 12 sqm, with financial support calculated for up to 9 sqm.
Eligible MSMEs apply for the scheme through the official Ministry of MSME website: http://www.dcmsme.gov.in
Applicant login to its profile/ Creates profile if new user.
Applicant selects respective scheme from schemes section and fills all the details.
